The National Fenestration Rating Council’s (NFRC) Senior Manager, Communications and Marketing, Tom Herron, appeared WBAL News in Baltimore, MD on Sunday, April 14 and on WHAG News in Hagerstown, MD on April 19 to educate consumers about the energy performance values found on the organization’s third-party certification label.

During the segment, Herron explained that NFRC is a nonprofit organization that empowers consumers who are in the market for energy efficient windows, doors, and skylights.

He pointed out that NFRC allows them to make comparisons before making a purchase and described the role of the U-factor and the Solar Heat Gain Coefficient (SHGC) to Mid-Atlantic viewers, noting that hot summers and cold winters make both important factors for improving comfort and decreasing utility bills.

"We want consumers to know they can come to us to get the unbiased, objective information they need to make comparisons before they make a purchase,” Herron said. "Our goals for this segment were to make our label easier to understand and to let people know we’re here to help them when they need us.”

Link to WBAL Clip